Welcome!
Week 1 - Getting Practical
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Why go freelance? (8:40)
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Why right now is the best time in history to try freelancing (7:58)
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The downsides of freelancing (6:41)
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Minimising the risks (8:48)
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Where to start? (4:36)
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Your website (2:35)
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Your portfolio (3:23)
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Bringing your brand to life (2:13)
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What's in a name (1:27)
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Putting yourself into your branding (1:05)
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Do I need insurance? (2:09)
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Tracking your time (1:57)
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Software and technology (2:05)
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Admin & backing up (3:20)
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Building a financial system (5:17)
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Profit First for freelancers (2:24)
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Pensions (3:41)
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Where to work (4:04)
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Week One assignment (0:18)
Week 2 - Strategy Session
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Strategy Session - What We'll Cover (1:19)
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Developing your vision (8:05)
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Finding your audience (5:10)
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Creating your customer persona (3:47)
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Marketing and storytelling (4:02)
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What's in it for me? (3:53)
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Creating your Elevator Pitch (3:51)
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Getting new clients (6:28)
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Should you ever work for free? (1:11)
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Firing your clients (8:23)
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Content marketing for freelancers (11:06)
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Getting started with email marketing (7:22)
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Networking and social media (4:50)
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Aiming for Oversubscribed (3:03)
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Avoiding feast and famine (1:31)
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Earning money while you sleep (4:58)
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Getting started with outsourcing (2:30)
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Week Two Assignment (0:44)
Week 3 - Sales & Pricing
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Sales & Pricing - What we'll cover (1:42)
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Setting your prices: 3 lessons of pricing (5:52)
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How to price your services: freelance pricing strategies (7:23)
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Hidden costs of freelancing (3:17)
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Stop competing on price (1:56)
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How to find out a client's budget (6:19)
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The 6 Principles of Persuasion (4:30)
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Getting to the price you want (5:36)
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Steps to negotiating like a pro (9:53)
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Your secret weapon to make negotiating simple (7:12)
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Don't feel guilty for making money! (4:56)
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Should you charge urgent fees? (2:00)
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Setting out your terms (4:59)
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End of Week Three! (0:41)
Week 4 - Mindset
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Mindset - What we'll cover (4:41)
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Why mindset matters (3:09)
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Understanding confidence (10:12)
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Daily confidence boost (2:40)
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Fighting the resistance (1:30)
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Battling your brain (7:18)
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Freelancer's Anxiety (9:25)
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Mindfulness for freelancers (9:11)
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Reclaiming your time (4:01)
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How to Get Things Done! (13:31)
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Perfectionism and procrastination (5:14)
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Productivity Strategies (10:09)
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The Pomodoro Technique (2:57)
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Finding community and support (4:04)
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Working on yourself (6:05)
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Sleep and decision fatigue (9:09)
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Staying creative (5:50)
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Shaping your reality (4:45)
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Week four assignment (0:33)
You've made it!
